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Discover Canada

Explore and enjoy native lands

Market Insight Webinar Series now available on-demand

If you missed the recent Marketing Insight webinar series or just want to take a second look, we’ve uploaded the series for you to view on-demand.  The Travel Alberta-led webinar series focus on key considerations for leisure and business travel from the United States, United Kingdom, Germany, Netherlands, China, Japan, …

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Find adventure this fall in nearby mountain towns

The Japanese call it ‘Shinrin-Yoku’ and, simply put, it means spending time outdoors for better mind and body health. Some may think that’s not possible in autumn with its darker days, more frantic pace and increased screen time. While no more sand in the toes is sad, you can turn …

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SHiFT 2018 – Registration opens today

Ready to SHiFT your business by introducing new experiences? Registration opens today for SHiFT, Travel Alberta’s annual experiential travel training program being held in Banff and Lake Louise March 5-8, 2018. The demand for experiences – local, authentic, engaging and memorable – is on the rise. Being part of SHiFT …

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Announcing the 2017 Alto Award finalists

Alberta’s Alto Award finalists have been announced, recognizing 26 tourism operators and organizations across Alberta for great service, marketing and more. Check out the finalists and join us on October 23, 2017 when the winners are announced at the Alto Awards Gala, in conjunction with the 17th annual Travel Alberta …

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The Best Roads Trips for M.A.X. Pass Holders

As many single-resort season passes continue to rise to ridiculous prices (a season pass at Deer Valley will run you $2,685) and smaller resorts continue to struggle competing with multi-resort passes owned by the same company, like Vail Resorts’ Epic Pass, there has been a rising popularity in a new …

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Grassroots Enduro: What’s it Like?

Keeping it mellow!  Onboard with Peter Wojnar at this year’s Golden race, in the 2017 MEC BC Enduro Series East. Peter traded in his racing day to shoot more of a mellow and laid-back video, of what it’s like to take part in the race! Needless to say, he had …

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