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ROTENBURG AN DER WUMME, GERMANY – In what may be a glimpse of what all hotels will look like in the very near future, Marriott International has recently teamed with a pair of companies – Samsung and Legrand – in order to launch the global hospitality industry’s first Internet of Things (or IoT) hotel room.
Dubbed the IoT Guestroom Lab, which is powered by Marriott’s own Innovation Lab that can be found at the company’s corporate headquarters in Maryland, this new concept is being billed as having the power to explore a vast and modern potential for significantly elevating the guest experience. It seeks to create more efficient hotel room designs and construction models, while at the same time contributing to Marriott International’s ongoing sustainability efforts and goals, a priority that has become increasingly important to Millennial guests and travelers. As the hospitality industry’s first smart hotel room, the lab will be made up of and feature multiple responsive IoT systems, applications, and devices, all of which will communicate with the other ones in order to serve guests and absolutely optimize hotel operations to the best of modern technology’s ability.
“We know that our guests expect to personalize almost everything in their lives, and their hotel experience should be no different,” said Stephanie Linnartz, Global Chief Commercial Officer, Marriott International in a statement. “By teaming with best-in-class partners, we are leveraging mobile and voice-enabled technology to give our guests the ability to set up the room to best meets their needs – whether that is creating the ultimate relaxation environment or one that enables productivity for business travelers.”
The capabilities of the technology involves are really quite impressive, and developing an intuitive use system is proving to be an invaluable move for Marriott, which has a well established desire to continue innovating and improving its global guest experiences across all 30 of its brand. One example of how the IoT Guestroom Lab will allow for a new and better type of hotel experience is, for example, when a user asks a virtual assistant to give him or her a 6:30 a.m. wake up call so that they can then start performing yoga, or they can ask the room to request additional housekeeping services from the front desk while starting a shower at the exact temperature that the guest has specified in his or her client profile. All of this, of course, will be done by voice commands or apps.
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