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Riviera Nayarit’s $200 Million Tourism Industry Continues to Grow

Riviera Nayarit, Mexico, is reaching new heights and, after a successful 2017, the destination is looking forward to future growth.

The region generated nearly $200 million in revenue from tourism last year and maintained hotel occupancy above 80 percent with high-end properties reaching levels of more than 90 percent on average.

“Riviera Nayarit is a destination like no other,” said Marc Murphy, managing director of Riviera Nayarit Convention & Visitors Bureau. “Our versatility and distinct appeal have translated into recent success for our pristine destination, from resort town Nuevo Vallarta to the historic village of San Blas, celebrity haven Punta de Mita, surfing mecca Sayulita, and everything in between.”

In addition to high occupancy, the region added more hotel rooms. Several new properties opened in 2017, including the 480-room Krystal Grand Nuevo Vallarta, home to the largest convention center in the city.

Also in 2017, Grupo Autofin Monterrey inaugurated the Grand Sirenis Matlali Hills Resort & Spa, and Marival Group expanded its offerings with the opening of MozzaMare Casual Beach Gourmet, created for guests of Marival Residences Luxury Resorts.

The second half of this year will see the opening of the region’s first Fairmont property at the Costa Canuva CIP development project, which is underway and will be home to five new hotels and more than 7,000 guest rooms.

The region is also looking to grow into 2019 and beyond.

The first Cirque du Soleil Theme Park from Grupo Vidanta is scheduled to open, offering evening shows for as many as 5,000 spectators.

The Rosewood Mandarina is also scheduled to open next year, with 130 guestrooms, suites, and villas.

The Grand Sirenis Matlali is expected to open the second stage of its development and Iberostar is on track to open a property in Litibu.

There are two developments in Punta de Mita readying for a 2019 debut—Auberge Resort Collection’s Susurros del Corazon and Conrad Hotels & Resorts’ redesign of the former La Tranquila Resort, Conrad Playa Mita.

Finally, One&Only Mandarina will debut both its residences, One&Only Mandarina Private Homes, and the One&Only Mandarina Resort.

Farther out, AMResorts recently announced plans for two resorts: Dreams Punta de Mita Resort and Spa and Secrets Punta de Mita Resort & Spa. Both are scheduled to open in 2020.

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