So, how long has Barbados been pleasing celebrities who visit its shores?
For the first positive “review” of the destination by a famous tourist, you would have to go all the way back to America’s first president.
“Barbados has long been the playground for the rich and famous – way back to when the Concorde was flying there as the only leisure destination,” said Petra Roach, director of the U.S. for the Barbados Tourism Marketing Inc. (BTMI). “Even before then, we of course welcomed George Washington, who remarked that the Barbadian hospitality was as such that he’d never experienced before.”
And in a more up-to-date celebrity endorsement, Grammy Award-winning singer Rihanna, who was born in Barbados, was appointed “Ambassador Extraordinary and Plenipotentiary” in 2018, continuing to provide significant exposure for the island in the U.S. and globally.
A tourism ambassador for BTMI since 2008, Rihanna stepped into her new role with expanded responsibilities as an official diplomat for her home country.
“Her responsibilities have expanded to include promoting education, tourism and investment for the island,” said Roach. “It’s very evident that Rihanna has a deep love for Barbados, and she has done an outstanding job at raising the island’s profile and giving back to our community through her many philanthropic ventures.”
The singer, actress, and head of the Fenty brand, also makes regular high-profile visits to the country annually, particularly for Crop Over. In fact, her childhood home in Bridgetown draws tourists from all over the world looking for a great Instagram pic.
“Everyone is keen to know where Rihanna is and her likes and passions, so whenever she touches down in Barbados, the world turns their attention to Barbados,” said Roach. “She’s obviously a fashion icon as well, so from fashion to music, Rihanna speaks to a variety of audiences who follow her every move and this has allowed Barbados to resonate more strongly amongst this audience. As a result, we’ve seen an increase in American’s interest in the island.”
Travelers looking for privacy at no expense should consider renting out all 34 junior and one-bedroom suites at The House, located on Barbados’ Platinum Coast on a stretch of white sand beach.
A favorite of celebrities and sophisticated travelers, the everyday experience is filled with luxurious indulgences at The House. For example, each guest is greeted with a complimentary 30-minute jet-lag massage. During the stay, guests are privy to a wealth of edible delights, from complimentary champagne breakfast to afternoon tea and evening canapés.
For the travel period from June 1, 2019, to October 27, 2020, the rates for a buyout range from $430 to $510 per room, per night, based on single or double occupancy.
TravelPulse was told agents who book property takeovers for clients should email the group sales manager and group sales coordinator at [email protected] to receive special perks in appreciation for the high-volume sale.
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